Seth Godin

March 4th, 2009

Just starting up a new category – about the Great People. And the person I would like to start with is in my opinion one of the most influential and great people of our day – Seth Godin. For those of you, who do not know who he is – you are about to “meet” a great mind.

I first read about him a couple of years ago. He is a marketing guy, and I do not really care about marketing. At least I thought so, back then. For those several years I not only started caring about marketing (at least the concepts), but I also watched his most famous videos (like the one on sliced bread at TED talks), I subscribed to his blog’s RSS feed and I enjoyed his book Purple Cow.

I have just seen an interview on YouTube about his latest book – Tribes: We Need You to Lead Us (below).

If you find him inspiring (I sure do!), check out his blog – a genuine source for insight and inspiration. There you will find things, you never knew you didn’t know – so simple and yet so fundamental to the way people communicate. Everyday I am amazed there is a new post on his blog with which he can teach me something different. Thank you, Monsieur Godin!


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